Health Promotion under Global Sport Governance: An Analysis of IOC’s Practices

Health Promotion under Global Sport Governance: An Analysis of IOC’s Practices

Authors

  • Peiwei Zhao Department of Physical Education. Renmin University of China, Beijing 100872, China

DOI:

https://doi.org/10.53469/ijomsr.2025.08(05).10

Keywords:

International Olympic Committee, Global Sport Governance, Health Promotion, International Sport Organizations

Abstract

The study employs text analysis to examine the International Olympic Committee’s (IOC) health‐promotion practices within global sports governance, dividing its evolution into three phases: the Single‐Issue-Led Period (2000–2010), the Systematic Construction Period (2011–2019), and the Social Expansion Period (2020–present). Findings indicate that the IOC’s role in health promotion has shifted from managing event-related health to advocating for cross-sectoral health governance. Its governing logic has evolved from short-term, event-affiliated health interventions to acting as a key player in global public-health governance. Throughout these phases, the IOC has constructed a multi-tiered governance mechanism by collaborating with international organizations, national and local governments, and market actors. However, to better address global health crises and sustainable-development challenges, the IOC must further enhance the inclusiveness and scientific grounding of its policies.

References

Beeley, P., Sanders, B., & Barkley, C. (2019). SDP and health. In H. Collison, S. C. Darnell, R. Giulianotti, & D. Howe (Eds.), Routledge handbook of sport for development and peace (pp. 319–329). Routledge.

Berg, B. K., Warner, S., & Das, B. M. (2015). What about sport? A public health perspective on leisure-time physical activity. Sport Management Review, 18, 20–31. https://doi.org/10.1016/j.smr.2014.02.002

Casey, M. M., Payne, W. R., & Eime, R. M. (2012). Organisational readiness and capacity building strategies of sporting organisations to promote health. Sport Management Review, 15(1), 109–124. https://doi.org/10.1016/j.smr.2011.05.001

Chatzigianni, E. (2017). Global sport governance: globalizing the globalized. Sport in Society, 21(9), 1454-1482. https://doi.org/10.1080/17430437.2017.1390566

Ferkins, L., & Shilbury, D. (2015). Board strategic balance: An emerging sport governance theory. Sport Management Review, 18(4), 489–500. https://doi.org/10.1016/j.smr.2014.11.005

Ferkins, L., & Shilbury, D. (2020). Theoretical underpinnings of sport governance. In D. Shilbury & L. Ferkins (Eds.), Routledge handbook of sport governance (pp. 25–38). Routledge.

Meier, H. E., & García, B. (2021). Beyond sports autonomy: a case for collaborative sport governance approaches. International Journal of Sport Policy and Politics, 13(3), 501-516. https://doi.org/10.1080/19406940.2021.1905035

Gelius, P., Messing, S., Tcymbal, A., Whiting, S., Breda, J., & Abu-Omar, K. (2021). Policy instruments for health promotion: A comparison of WHO policy guidance for tobacco, alcohol, nutrition and physical activity. International Journal of Health Policy and Management. https://doi.org/10.34172/ijhpm.2021.95

Lee, K., Fooks, G., Wander, N., & Fang, J. (2015). Smoke rings: Towards a comprehensive tobacco-free policy for the Olympic Games. PLoS ONE, 10(8), e0130091. https://doi.org/10.1371/journal.pone.0130091

Rayson, P., Mariani, J., Anderson-Cooper, B., Baron, A., Gullick, D., Moore, A., & Wattam, S. (2016). Towards interactive multidimensional visualisations for corpus linguistics. Journal for Language Technology and Computational Linguistics, 31(1), 27–49. https://doi.org/10.21248/jlcl.31.2016.200

World Health Organization. (2007). Health promotion in a globalized world: Report by the Secretariat. WHO.

World Health Organization. (2010). Global recommendations on physical activity for health. https://apps.who.int/iris/handle/10665/44399

Downloads

Published

2025-05-29

Issue

Section

Articles
Loading...