Experiential Teaching in Vocational Higher Education Marketing Programs: A Critical Analysis of Pedagogical Application and Instructional Effectiveness

Abstract

In order to better adapt to the new demands of the development of quality education and teaching in China's new economic era, vocational colleges should boldly advocate and adopt new experiential teaching methods in marketing teaching. This new teaching method not only breaks the traditional teaching methods, but also plays a key driving role in the development of teaching. At present, the development of vocational marketing teaching in China's quality education teaching is not long, and the actual teaching practice experience still needs further research, improvement, and continuous exploration. Only by deeply understanding the importance of carrying out experiential physical education teaching, and completing the effective scientific and systematic work of vocational marketing physical education teaching, can we truly ensure the orderly promotion of marketing teaching in vocational colleges in China.