Research on the Influence and Strategy of Digital Transformation on Enterprise Strategic Management
DOI:
https://doi.org/10.53469/jsshl.2025.08(02).01Keywords:
Digital transformation, Enterprise strategic management, Strategic change, Digital strategyAbstract
With the rapid development of information technology, digital transformation has become a key measure for enterprises to seek survival and development in today's era. This study explores in depth the multi-faceted impact of digital transformation on corporate strategic management, including its transformative effect on strategic thinking, strategy formulation, strategy implementation, and strategy evaluation. Through detailed theoretical analysis and practical case studies, this paper reveals how digital transformation promotes the transformation of enterprises from traditional strategic mode to digital strategic mode, and puts forward strategic management strategies of enterprises under the background of digital transformation, including digital strategic planning, organizational structure adjustment, talent training and technological innovation. It aims to provide comprehensive theoretical basis and practical guidance for enterprises to realize strategic transformation and sustainable development in the digital wave.
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