Cross - cultural Communication and Conflict Resolution in Tourism

Cross - cultural Communication and Conflict Resolution in Tourism

Authors

  • Rui Jiang School of Cruise and Art Design, Jiangsu Maritime Institute, 309, Gezhi Road, Jiangning District, Nanjing, Jiangsu Province, China
  • Xiaowei Zhang School of Cruise and Art Design, Jiangsu Maritime Institute, 309, Gezhi Road, Jiangning District, Nanjing, Jiangsu Province, China

DOI:

https://doi.org/10.53469/jsshl.2024.07(04).02

Keywords:

Cross-cultural communication, Tourism, Cultural differences, Conflict resolution, Cultural sensitivity, Cultural adaptability

Abstract

This paper explores the importance, current status, conflicts, and resolution strategies of cross-cultural communication in the tourism process. The article first introduces the theoretical foundation of cross-cultural communication and analyzes the impact of cultural differences on tourism communication. Subsequently, through case studies, it reveals the characteristics and difficulties of cross-cultural communication in tourism, and delves into the reasons for cross-cultural conflicts and their impact on the tourism experience. Finally, it proposes strategies to improve cross-cultural communication skills, prevent and manage conflicts, and emphasizes the critical role of cultural sensitivity and cultural adaptability in conflict resolution.

References

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Published

2024-08-29
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